a few words
about us


Matterhorn was founded by Matthew Underwood, who has over two decades of communications experience across multiple markets, and 14 years of Vietnam-experience under his belt.  He has worked with General Manager Tran Minh Chuyen for all of those 14 years in Vietnam, recruiting her out of the IT industry initially as a Consultant in their former firm, and later as Matterhorn’s GM.

Their team brings a diverse range of experiences into each and every client meeting.  Our team includes everything from career-PRs, to ex technology executives, to hospitality professionals, to former lawyers, to ex-software engineers as well as people from the NGO scene.

Our team

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Matthew Underwood

Managing Director

Having spent over 14 years in communications in Vietnam, Matthew is regarded as the pre-eminent authority on international public relations in the market. Regularly cited in regional industry journals, and sought after to speak at an assortment of universities on the emerging industry in the emerging market.

Before founding Matterhorn Communications, Matthew moved to Vietnam with TQPR Vietnam – an agency he co-founded, and built to be one of the most successful firms in the nation, with offices in both HCMC and Hanoi, and a client list resembling a who’s who of multinational firms.

Prior to that, Matthew was based in Singapore for two years in a regional account direction role with Upstream Asia, and before that, in an account management role with leading independent firm Wrights in his native Australia.

Matthew is a graduate of the University of South Australia, where he holds a bachelor of management, from a degree that included time studying in the United States at UCLA’s management school.

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Tran Minh Chuyen

General Manager

One of the top media strategists in Vietnam, and a founding partner in Matterhorn Communications, Chuyen was previously employed with TQPR Vietnam, and ahead of that, worked with Dutch software giant Exact, and before this with Oracle, she has worked extensively with media, and brings solid marketing credentials to the team.

Her client responsibilities have seen her work extensively with Qualcomm, Jetstar, Airbus, EMC, HP and numerous other multinational corporations.

Her solid client-side understanding and extensive media management, network and event experience hold her in strong stead with Matterhorn’s clients.

Chuyen is fluent in Vietnamese and English and holds a Master’s Degree in Communications from Scotland’s University of Stirling, and a Bachelor’s Degree from the University of Ho Chi Minh City.