Vietnam’s biggest ever fitness scholarship program kicks off
Xem Tiếng Việt 
Over 5 billion VND in Body Transformation scholarships on offer to Vietnam’s people
HCMC, Vietnam, 19 March 2021: California Fitness & Yoga today announced that it will be offering 500 Body Transformation Challenge scholarships to people around Vietnam as part of its mission to improve the lives of all 100 million people in the country.
The packages – each valued at 10 million VND – will see participants offered two month unlimited-access memberships to their nearest California Fitness & Yoga club, twice-weekly exclusive classes under a master Personal Trainer, two months of nutritional coaching, and regular body screenings.
The total value of these training packages exceeds 5 billion VND.
In addition to the life-changing health benefits that this can offer to people who struggle with their weight and their body image, the best performing, most transformative entrants stand to win prizes from Apple and California Fitness & Yoga.
“We ran the first California Transformation Challenge Scholarship program in 2020 and were overwhelmed with the demand of people in Vietnam to improve their bodies and improve their lives,” said the company’s CEO, Mr. Dane Fort. “Last year there were only 10 scholarship recipients nationwide, but this year, seeing the huge demand for the program, we decided to totally blow the doors off the scholarship program and offer 500 people this opportunity.”
The California Transformation Challenge – now into its 25th iteration – has helped thousands of Vietnamese shape-up, and is the fitness group’s largest bi-annual self-improvement event.
“In 2020 we announced that our corporate mission was to touch the lives of every person in Vietnam, to propel the nation’s wellness revolution forward, and to encourage everyone to take up healthier practices – whether that means join a gym or just take a walk – we want the entire nation to improve its health and wellbeing,” said Dane.
“This scholarship is a part of this – it allows us to work with 500 people all over the nation – and help them with both their physical health and their mental health, improving their self-esteem and the way they see themselves in the mirror every morning. So whether that is young people struggling with their weight, or women trying to bounce-back after having a baby, older people who aren’t moving like they used to, or guys who want to muscle up – we are here to help everyone.”
“As we said last year, we are not just looking to just transform bodies. We are looking to transform lives,” he said.
The eight-week challenge kicks off with a weigh-in in early May, a mid-point weigh-in, and a final weigh-in at the event’s conclusion using the InBody measurement system.
Interested entrants should email transformation@cfyc.com.vn between now and the end of April with a photograph of themselves along with either a video telling their tale or a description in 100 words or less of how a Body Transformation would change their lives. Our judges will then choose the contestants who would benefit most from our program. The first 50 selected participants will also receive a swag pack from Cali including a water bottle, bag, towel and tshirt.
Entrants must be aged 18 or over and be located in Ho Chi Minh City, Hanoi, Danang, Nha Trang, Vung Tau or Can Tho.
