Retail manufacturers in Vietnam consider diversifying overseas
DHL Global Forwarding, the leading international provider of air, sea and road freight services, recently held a DHL Fashion and Retail Conference in Ho Chi Minh, attended by over sixty customers from retail brands and manufacturers from around the country who participated in a survey held at the event.
“Our survey indicated that while most agreed that Vietnam will continue to be where majority of their operations will be based, 61% of respondents are also exploring nearby Cambodia, with others naming Indonesia, Thailand, Philippines, Bangladesh and Sri Lanka as possible diversification locations,” said Archer Fu, Vice President, Head of Business Development, DHL Global Forwarding Asia Pacific.
Indeed, 59% of respondents to the event poll have operated in Vietnam for more than a decade, with an overwhelming 82% citing Vietnam’s attractive manufacturing and labor cost as the main deciding factor for their decision to based their facilities in Vietnam. However, only 9% of respondents shifted their operations there in the past 1-2 years, where 11% indicated that the US-Sino trade tensions prompted their move.
In a panel discussion moderated by Mark Cheong, Head of Marketing and Sales, DHL Global Forwarding Vietnam, the audience concurred with the panelists that logistics cost as a percentage of Vietnam’s gross domestic product is still relatively high at 20.8% and measures need to be taken to remain competitive.
“Close to half the respondents believe that digitization of customs processes to expedite approval and access are important and over 70% of the audience polled agreed that investments to boost infrastructure such as roads, sea and airport facilities, bonded warehouses etc. are needed to bring down logistics costs,” added Archer.
When quizzed about factors that have impacted their business however, 54% of respondents said that the trade relationship between the US and China has the largest impact, although 27% and 17% of respondents felt that the EU-Vietnam Free Trade Agreement and the Comprehensive and Progressive Agreement for Transpacific Partnership (CPTPP) respectively had impacted their business positively, underscoring the importance of bilateral and multi-lateral trade agreements in the development of the manufacturing industry in emerging markets.
“Vietnam’s positioning as a key manufacturing hub for the world has strengthened over the years aided by political stability, business-friendly policies, availability of land and labor, and its geo-strategic advantages. Vietnam also has a fast-growing domestic consumer base for retail,” said Swati Wig, Head of DHL Consulting Asia Pacific. “While Vietnam has invested significantly in transport and logistics infrastructure and skilling the labor force for the retail sector, it is important for the country to keep an eye on costs and land availability and to add value-added activities for retail and fashion to its portfolio as more companies build their presence here.”