HCMC, 11 November 2016 – Central Group Vietnam and one of its subsidiaries Big C today held for the first time a seminar with its tenants where its exciting new long term investment and business plans in shopping mall sector for the country were announced.

The Group announced its intention to massively intensify its program of investment into new shopping malls and a thorough renovation of existing Big C outlets into high-end modern retail complexes, offering shoppers a convenient experience and friendly atmosphere.

From now until 2021, Central Group Vietnam and Big C will invest around US$30 million overhauling 13 existing Big C stores (from a total of 34 Big C stores nationwide), and see the Group double its current rentable space of 470,000 sqm.

These innovative new complexes will feature drastic cosmetic enhancements as well as tremendous increases in customer convenience; not only meeting the needs of general entertainment, shopping activities but also creating new entertainment, shopping activities trend, prepare for the needs of modern consumers.

Speaking of the long-term investment of the Group, Mr. Philippe Broianigo, CEO of Central Group Vietnam and Big C, said: “Our DNA is based on the development of our business through partnership with partners and suppliers. We aim to build a sustainable platform in Vietnam and this is only possible when we work with a mutual-benefit mindset.”

“With this as our mission, Central Group Vietnam and Big C must work with suppliers and partners as a collective to utilize the strengths of each other, create conditions so that we all mutually share benefits and contribute to the prosperity of the country and to enhance the quality of life of the people of Vietnam.”, Mr. Philippe Broianigo continued.

At the meeting, Mr. Pham Minh Thuan, General Director of FAHASA company, said: “FAHASA has long been a partner of Big C and we believe that the new business model of Big C offers a great opportunity for us.”

“With this new investment and development strategy, FAHASA is looking forward to sustainably growing our partnership with Central Group Vietnam and Big C in the future”, Mr. Thuan highlighted.

The meeting with tenants will be held annually by Central Group Vietnam and Big C, aiming to honor and get feedback from tenants as well as to announce business strategies of the Group. With its slogan “One vision, One future”, the event this year attracted more than 300 tenants.